Ref. 6036

Head of MARCOM CMO

Our client is the undisputed market leader in its field, a global listed company headquartered in Switzerland. The company is poised for further growth, supported by a strong balance sheet and a consistent, above-market average annual growth rate of over 10%. The company's core strategy is based on digitalisation and innovation. If you have experience as a CMO in the digitalisation of MARCOM processes as well as in corporate communications, strategic positioning and branding in a listed company, we would like to hear from you.

How you can benefit from talking to us:

  • Salary comparison, current salary to market salary
  • Understanding your career options
  • Identification of development and promotion potential
  • 65% of candidates will be making a career move within the next 12 to 24 months

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CV upload

This is a succession role. The CMO position is being filled. You will lead your team and collaborate internally with business units and external service providers. You will develop and be responsible for the marketing strategy, corporate communications, branding and international implementation.

Why is this position interesting for you?

 

Technology leader in its target markets

  • Benefits: Top international companies and industry leaders are among our customers

 

Change & transformation are part of the daily routine

  • Benefits: Change and disruptive ideas are encouraged and desired, which means you can contribute and thrive

 

High affinity for digitalisation

  • Benefits: Fast decisions and collaborative working enable you to implement your ideas and strategies

 

Modern leadership culture

  • Benefits: Responsibility, competence and tasks are truly aligned

 

Fun & Success

  • Benefits: Innovation and great ideas thrive in a fun and relaxed environment

 

Tasks

    • Set up an internal marketing agency
    • Transform the existing marketing & communications organisation into the digital world
    • Develop marketing & communications strategy
    • Take employer branding to the next level in close collaboration with HR
    • Develop a business development strategy to generate leads in target markets
    • Define and implement make or buy strategy

Role, function

    • You will report directly to the CEO
    • The industry and solution BU leaders are your internal customers
    • Your team contributes significantly to the positive development of the business by developing new lead strategies for customers and new employees
    • 10 colleagues work in your team

 

What makes our client different?

    • Modern Swiss company with a solid business case, stable customer base, high job security, collegial and fair treatment
    • Offices in the centre of Zurich with a "work anywhere" policy

 

Conditions

    • International environment with Swiss values
    • Salary commensurate with high expectations

 

What sets you apart?

    • You are passionate about digital marketing
    • An expert in the digital storytelling of technology solutions in the B2B sector
    • You lead through recognition and delegation
    • You have several years' experience as a CMO in a listed company, ideally with responsibility for branding, positioning, corporate communications and the entire MARTECH stack
    • Implementation and persuasion are your strengths
    • You are a down-to-earth visionary who enjoys driving change
    • You are fascinated by digitalisation

Application & Contact

Erik Wirz
Erik Wirz
Managing Partner
wirz phone +41 44 515 02 60 wirz email erik.wirz@w-gruppe.com

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CV upload
Recruitment Process

In an initial conversation, we will give you a detailed insight into the role, the company, the culture and your development opportunities.

After an initial conversation with the partner (headhunter), you will receive further information about the role and our client's expectations. If you are interested, please send us your documents. Wirz & Partners will draw up a longlist which will be discussed with the client. From this longlist, 4-6 candidates are selected for the shortlist.

 

Time until feedback: 2-3 weeks

If you make it to the shortlist, you will move on to the next round. During the interview with Wirz & Partners, we will get to know you professionally and personally. You will receive additional information about the client, the offering, the services, the team and the KPIs. Based on all interviews and documents, we prepare a complete dossier on you for the client, including an executive summary. These documents form the basis of the structured interview process with the client. We prepare you for the interview.

 

Duration until the interview with the client: Up to 2 weeks

The first meeting with the client is about getting to know each other on an equal footing, getting to know the people and the culture. This takes place in person at the client's location and usually lasts around an hour.

The second interview focuses on professional competencies and leadership issues. You will get to know the team, the strategy and the operational goals.

You will then receive a salary proposal and an overview of the overall offer.

 

Duration until feedback: 1-2 weeks

A de-briefing with you and the client takes place after the final meeting.

We help you negotiate the contract and clarify further details. The contract is drafted and we support the onboarding process with the client.

 

Duration until feedback: Up to 1 week

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